What is it? A Whiplash Crash happens when leadership jumps around trying the latest fads in marketing, leadership or customer interaction. It is exhausting and numbing to everyone impacted by this. Anyone remember Foursquare, where a customer checked into the businesses she visited and the person who checked in the most was the mayor? This was going to be a…
In this country we love to nitpick decisions. In fact, with social media, we have become experts at finding the negative and make it a trending topic. Frankly, I think we spend too much time focusing on what went wrong instead of what went right. As a leader, when you focus on weaknesses, you force people to look for excuses,…
Most executives recognize the importance of customer relationships and they invest plenty of resources to maintain those. I think there is a step missing in this equation for success. Make time to invest in your staff. Lost in the focus of pleasing stockholders and customers are the people who make a business sustain success: the staff. When executives spend…
I hear managers tell me they don’t have enough time in the day to do what they need to do while running from fire to fire, fires frequently of their own making. When you run from one crisis to another, you never make time for the important until it becomes the urgent. When you find yourself dealing predominantly with…